Tracee Ellis Ross On Why She Declined The Idea Of Someone Else Running Her Hair Company
Actress and entrepreneur Tracee Ellis Ross recently revealed the driving force behind her desire to become the owner of her haircare brand, Pattern.
According to its site, Pattern is a haircare company that provides a wide range of products, from shampoos, conditioners, oils, creams, and many more to individuals with curls, coils, and tight hair textures. Although Pattern would launch in 2019, the idea for the company first came to Ross a decade before --in 2008, when her hit show Girlfriends wrapped-- following a brief encounter at a beauty supply store and many wanting to recreate her past looks.
At the time, those individuals couldn't achieve the exact results because limited natural hair products were offered to the public. That instance became a pivotal moment in the star's life because she spent eleven years experimenting with professionals to create products that best suit those within the natural hair community.
In a May conference with Fortune's MPW Next Gen, Ross opened up about the struggles she faced early on as an entrepreneur trying to get Pattern off the ground and why she declined the offer to have the company be run by someone else.
Tracee On Past Struggles And Why She Chose To Run Her Company
During the discussion, the 50-year-old revealed that she is Pattern's "majority owner" because the company's overall mission to cater to those in the natural hair community was built from her "experiential knowledge."
"I'm a majority owner of my company. [Other celebrities with brands] aren't the founders of the company. Often, they join a company that exists," she said. "The mission [at Pattern] is born out of my experience. It's born out of my own experiential knowledge."
Further in the interview, Ross would add that she avoided partnering with an expert for Pattern because she felt she had gained enough knowledge experimenting with products in her bathroom.
"I didn't want to partner with an expert or a 'professional' because I felt—like so many—I had become my own best expert in my bathroom because the beauty industry was not catering to us," she stated.
Despite refusing to have a partner within her company, Ross found creative ways to build it. It includes paying a chemist with her own money to bring her visions of various products to life, and sending those samples to retail stores, ultimately leading to partnerships.
The final piece that helped Ross during her journey was receiving advice from business partners on ways to improve the brand, one of which came from Ulta Beauty CEO and Footlocker CEO Mary Dillon.
The black-ish star claimed that Dillon helped her realize how she could use her celebrity status and journey to promote Pattern, which she did. Because of that, Patten has now become a favorable haircare brand among many.
Tracee On How She Plans To Use Her Company To Create Opportunities For Others
Toward the end of the discussion, Ross disclosed how she plans to use the power of being Pattern's CEO to help others.
The High Note star explained that being an owner of a company has given her access to be around other CEOs interested in what appears to be becoming more profitable, and with that, she wants to expand that access to other people.
"I know that I have access to sit at a table with a CEO in a way that perhaps another founder doesn't. And when I do that, I make sure that those conversations are not only centered around Pattern," she said. "They're centered around creating and expanding the access for all of us."
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The Great Report
2020 Global Report Sheet
I'm sure by now you've seen a crazy number of people pop up across your "For You" page or in a random YouTube ad doing ice baths, also known as cold plunges. You may be wondering why these people are intentionally sitting in a tub of water between 39 to 50 degrees. I know that's what you're thinking because for the past few years, every time I post about doing an ice bath, my comments and DMs get filled with questions.
Since April 12, 2023, I've been doing daily cold therapy at home in my plunge tub, and I want to share the personal benefits I've seen it have on my life as well as the science behind the process. If doing cold therapy is a goal of yours, keep reading for tips and resources for you to start your cold therapy journey.
The Physical Benefits of Ice Baths
I originally started doing ice baths in 2018 to reduce muscle soreness after an intense workout, but now I use them as a method to reduce inflammation in my knees and perform at a higher level during workouts. I recently had a double meniscus repair on my right knee, and daily ice baths have helped with my recovery process as well.
Since beginning cold therapy daily, I've seen an increase in my energy levels and improvement in my sleep patterns. Even though my workload has remained the same or slightly increased at times, I've been able to maintain my level of energy throughout the day without feeling completely depleted by the end of the night. Likewise, I used to have intense insomnia, but now I'm averaging 7-8 hours of sleep each night.
In addition to the direct benefits I've experienced in my physical health, science has shown that cold therapy can also boost your immune system, increase blood flow, reduce chronic pain, and boost your metabolism.
The Mental Benefits of Ice Baths
Since incorporating daily ice baths into my daily routine, I've noticed that when I get overwhelmed and feel stressed, I'm able to better manage my anxiety and control my nervous system. One method that is taught to novice ice bathers is utilizing your breath as you enter the cold water. This teaches you how to calm down your fight, flight or freeze response.
By understanding how to use my breath in stressful situations and practicing this usage daily, I'm able to implement this same practice when I feel anxiety or panic attacks coming on in my everyday life. Let's be clear: I still have anxiety, but I’m able to breathe through those moments and quickly move past them.
In addition, another benefit I've found is mental clarity and awareness. This is one of the top benefits I receive from ice baths. Learning how to direct my thoughts and focus with my breath, I find clarity even in stressful moments. Though I’ve been bombarded with a variety of tasks and obstacles daily, I’ve been able to navigate through with a clear mind. This also allows me to articulate my thoughts and emotions more clearly because I’m more aware of what I’m experiencing in real time.
Lastly, daily cold therapy teaches you discipline and commitment to yourself and your goals. It allows you to focus on one thing at a time and teaches you how to be present in the moment. It's also a daily reminder that you can do hard and uncomfortable things even when they seem impossible.
Resources
If you're interested in learning more about starting your own ice bath practice I'd suggest looking into these resources and following these experienced cold therapists.
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If you’re either not yet (roughly) in your 40s or you’ve never given birth to a child, let me just tell you that something that’s probably coming your way that you probably never gave much thought to is some form of vaginal laxity.
Although I’ve been able to avoid it until, eh, the last several months or so, now that it likes to show up and out on occasion, I have definitely made it my purpose and mission to figure out how to get it under some level of control — not because I take issue with aging (I don’t); it’s just that, sneezing too hard and feeling a drip or two has never been a part of my life, so why start now, chile.
Yeah, vaginal laxity isn’t really something that a lot of women are running to the water cooler to discuss. Oh, but believe you me, it is something that affects quite a few women (around 40 percent self-report it; others prefer to “suffer” in silence).
So, just so you won’t find yourself freakin’ out or feeling some form of shame or embarrassment should it even come knocking on your own door (uh, so to speak), let’s take out a few moments to discuss what vaginal laxity is and how you can (relatively) easily treat it — even from the comfort and convenience of your own home.
What Exactly Is Vaginal Laxity All About?
Even though we all pretty much use the word “vagina” to address our entire genitalia, that’s not actually what it is. Technically, your vagina is a tube that connects your vulva (the outer part of your vaginal region) to your cervix (the neck of your uterus). Your vagina is how penises can penetrate you, and vaginal births are able to transpire.
As far as the walls of your vagina go, they consist of muscular tissue, mucus membranes, fibrous material, and collagen. Your vagina also has pleats of tissue called vaginal rugae; this is what makes it easier for your vagina to expand, whether it’s during sex or when you’re delivering a baby.
As we age, the potency of our vaginal rugae weakens. That’s because we start to lose estrogen and collagen. And whether it’s due to aging or giving birth, sometimes our vaginal walls can become weaker as well; when that happens, it’s oftentimes referred to as vaginal laxity.
So, what are some of the telltale signs of vaginal laxity (beyond what I just said)? Good question:
- Urinary continence
- Less vaginal lubrication
- Pain/discomfort during intercourse
- Less sensation during intercourse
- More vaginal “air sounds” during sex and/or exercise (because your walls are a bit looser)
- A lower libido altogether
And what if you’re slowly yet surely seeing some of this popping up in your own life? My two cents are to not ignore it because, if it is indeed vaginal laxity, it’s not really something that will just…go away. You will need to book an appointment with your doctor to discuss with them what is going on so that they can test your hormone levels, do a vaginal exam, and (if you do have it) explore some treatable options with you.
Options like what? That is also a good question.
WhyDo Some People Treat It with Vaginal Rejuvenation Surgical Procedures?
Okay, so here’s the deal — if you are indeed “diagnosed” (I put that in quotes because many medical professionals say that vaginal laxity isn’t the easiest thing in the world to actually diagnose), you will need to go through some form of vaginal rejuvenation whether it’s surgical, laser or opting for some DIY approaches. Let’s touch on some of the professional options first.
Vaginoplasty: Although this term is being associated more and more with transwomen, it originally was created to help women to reconstruct their vagina (again, the actual tube) if there was significant damage done following vaginal childbirth.
Laser Vaginal Rejuvenation: This is when lasers are used to strengthen the walls of your vagina. A popular one is FemTouch, although I recently read an article about how the FDA should really take a deeper look into this procedure due to the potential risks that come along with it (like burning your vagina due to the intensity of the laser frequencies).
RF (Radio Frequency) Treatment: This is a skin-tightening procedure that consists of heating up your vaginal walls in order for it to create more collagen, elastin, and skin cells.
Potential risks aside, from what I’ve researched, it was hard to nail down an exact price for any of these. What I can tell you is that you’re easily gonna need a couple of thousand dollars to get the kind of results that you are looking for — and that’s on the low end of things.
WhatAre Some At-Home Remedies for Vaginal Laxity?
Listen, I don’t know about y’all, but nothing in me likes the thought of clipping, potentially burning, or draining my bank account if I can at all avoid it. Thankfully, there are some things that you can try at home (at least first) that are safer, cheaper, and that many physicians say are just as effective.
Kegels. If there’s one word that you’ve probably heard a billion times at this point, it’s kegels. They are exercises that help to strengthen your pelvic floor walls, which can definitely help to reduce incontinence and, as a bonus, intensify your orgasms too.
Squats. Usually, when squats are brought up, it’s in the context of creating a rounder butt. However, your vaginal walls can benefit from them as well. That’s because by focusing on strengthening your legs and working out your hips, it tightens your pelvic floor at the same time. So clearly, squats are a win all the way around.
Yoga. Last month, we published the article “5 Postpartum Yoga Poses To Reengage Your Pelvic Floor That Are Better Than Kegels.” I’m thinking that is pretty self-explanatory, although I do believe that it should also go on record that yoga also helps to reduce stress — and since stress can jack up your hormone levels and that can result in vaginal dryness, well…yeah, yoga is definitely something that you should consider getting into if you want your vagina to be “tight and right.” A site by the name of Wellness Travel Diaries even did you a solid by publishing “15 Powerful Yoga On Youtube Classes With Black Teachers.” #givethanks
Phytoestrogens. If your doctor confirmed that your estrogen levels are steadily decreasing, while you can do some form of estrogen therapy (definitely speak with your physician first), there are also foods that are rich in estrogen; they’re called “phytoestrogens” because they are a plant-based form of estrogen. Some phytoestrogens include cashews, garlic, peaches, broccoli, dried fruit, berries, and red wine.
Vitamin C-Enriched Foods. Remember how I said that vaginal laxity can lead to less collagen too? Well, since vitamin C helps to stimulate collagen production, also consume foods that are filled with this particular nutrient. Some that top the list include bell peppers, tomatoes, cabbage, white potatoes, citrus fruits, parsley, and strawberries.
Less Sugar. It really is wild how delicious processed sugar is when intel just keeps on revealing how bad it is for our health (especially when not consumed in extreme moderation). As far as your vagina goes, not only does the bad bacteria in it like to feast on sugar (which can lead to a chronic yeast infection), but it also has the ability to weaken collagen fibers. Yep, that’s why a lot of people see premature fine lines and wrinkles; they’ve been eating too much sugar!
Weight Management. Weight puts added pressure on the body, and your pelvic area is certainly not exempt. One way to avoid doing this to yourself is exercising and staying at a healthy weight. Your vaginal walls will be so much stronger for it.
Plenty of water. Every part of your body needs plenty of fluids; that’s because your body is mostly made up of water (reportedly, somewhere around 60 percent). When it comes to your vagina, specifically, consuming water helps to flush out toxins, reduce dry and itchy vulvar skin and, it can help to keep the natural juices down their flowing so that a lack of lubrication isn’t as much of an issue.
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Again, vaginal laxity isn’t something that gets us excited as far as getting older goes — yet now that you know more about it and how to handle it, hopefully, you’ll approach it with grace and ease. Hmph. I know I plan to.
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