It all started with a pair of sweatpants. They were gray, shapeless, two sizes too large, with my company’s logo printed on the left hip—a gift given out at our 2019 holiday party. I couldn’t resist sinking into their cozy warmth every chance I got. After three months of enjoying them on weekend bodega runs, they became a much more permanent part of my wardrobe when the pandemic hit. With nowhere to go, I couldn’t muster up the energy to wear anything else.
My sleek leather pants and cool vintage Levi’s only reminded me of how life as we knew it was over.In the grand scheme of things, this was not a problem. I had my health, my family was safe, and I could easily work from home—it was a privilege to have enough time and energy to even briefly think about clothing. But by April 1, 20 whole days into my quarantine, it felt like I’d been wearing sweats forever. That’s when I had an idea.
I’m a novelist, and at that point, I was 60 pages into writing a murder mystery. I abandoned that project—it was too depressing—and cast around for another topic. Sick of my aforementioned sweatpants, I wanted to dive into a glamorous world. I imagined my new protagonist would be a fashion stylist. (This was truly the very first character detail I came up with.) I missed live music and all the other fun New York City has to offer, so I decided her love interest would be a musician, and they’d have date nights at all my favorite restaurants and bars. I craved travel, so there’d be chapters set in Portland and Miami. Most of all, I wanted to hug my grandparents, so I dreamed up a fabulous matriarch. Two years later, that book hit shelves. It’s called Meant to Be Mine, and it’s about a woman who knows the exact day she’ll meet the love of her life, thanks to a prophecy from her eccentric grandmother.
Meant to Be Mine' by Hannah Orenstein
One of my favorite parts of writing the book was constructing a fictionalized version of New York’s fashion industry. I knew the subject fairly well, thanks to years of interning for fashion magazines and a womenswear designer, as well as reporting on fashion week. I’ve spent my entire career as a writer and editor for lifestyle publications in the city—so while I’m not a fashion industry insider, I’m pretty adjacent. Still, I wanted to learn more, so I started my research.
To flesh out stylist Edie Meyer’s world, first I called Audree Kate López, a stylist living in Manhattan, to get the scoop on what her career looks like behind the scenes. We had crossed paths early on in our careers when I was at Seventeen and she was at Redbook. I’ve been a fan of her work ever since. She has such a knack for styling vibrant, fresh, very New York looks that embody the energy I wanted readers to feel while reading my book.
She told me about the time she styled a pop star with such long, unwieldy nails, she couldn’t put on her own underwear. She talked about a gig styling a rapper who insisted on having lobsters delivered to the set of his photoshoot. Off-camera, López cringed as lobster juice dripped all over the expensive pants she was wearing. I couldn’t resist putting both of those stories in the book. She also considered descriptions of my characters and recommended brands they should wear. (For Edie herself, vintage Versace and Valentino from her grandmother’s closet paired with chunky Lulu Frost jewelry.)
I also used my own experiences in magazines as inspiration. Pre-2020, I went to lots of press previews, which strike me as such a quirky element of the industry. The guests were often familiar to me—typically people who held my same job title at other publications. I could count on there being copious amounts of wine and cheese, and I was always tickled by the unusual perks publicists offered to get busy writers and editors in the door. (I’ve received everything from a dance class led by the Rockettes to Beyoncé tickets.)
In Meant to Be Mine, Edie goes to a press preview and air-kisses the guests she knows: fashion editors, Bachelor contestants-turned-influencers, and “Frank, who does not work in fashion (or seem to work at all), and yet somehow makes an appearance at more industry parties than any of us.” (Don’t we all know a Frank?) She enjoys the brand’s signature cocktail, and after viewing the clothes, listens to a “fireside chat by a renowned career coach,” because what else would a brand specializing in great suits do?
Robbie also explains that everything about the film was very tangible and very fake — that way, it would feel like we were really watching a bunch of Barbie dolls. "The biggest touchpoint for us was that everything in this movie had to be authentically artificial," she says. "If you're going to see the sky, it had to be painted. You had to be able to see that it was a painted backdrop."
Robbie also explains that everything about the film was very tangible and very fake — that way, it would feel like we were really watching a bunch of Barbie dolls. "The biggest touchpoint for us was that everything in this movie had to be authentically artificial," she says. "If you're going to see the sky, it had to be painted. You had to be able to see that it was a painted backdrop."
Robbie also explains that everything about the film was very tangible and very fake — that way, it would feel like we were really watching a bunch of Barbie dolls. "The biggest touchpoint for us was that everything in this movie had to be authentically artificial," she says. "If you're going to see the sky, it had to be painted. You had to be able to see that it was a painted backdrop."
Robbie also explains that everything about the film was very tangible and very fake — that way, it would feel like we were really watching a bunch of Barbie dolls. "The biggest touchpoint for us was that everything in this movie had to be authentically artificial," she says. "If you're going to see the sky, it had to be painted. You had to be able to see that it was a painted backdrop."
The Great Report
2020 Global Report Sheet
Tracee Ellis Ross On Why She Declined The Idea Of Someone Else Running Her Hair Company
Actress and entrepreneur Tracee Ellis Ross recently revealed the driving force behind her desire to become the owner of her haircare brand, Pattern.
According to its site, Pattern is a haircare company that provides a wide range of products, from shampoos, conditioners, oils, creams, and many more to individuals with curls, coils, and tight hair textures. Although Pattern would launch in 2019, the idea for the company first came to Ross a decade before --in 2008, when her hit show Girlfriends wrapped-- following a brief encounter at a beauty supply store and many wanting to recreate her past looks.
At the time, those individuals couldn't achieve the exact results because limited natural hair products were offered to the public. That instance became a pivotal moment in the star's life because she spent eleven years experimenting with professionals to create products that best suit those within the natural hair community.
In a May conference with Fortune's MPW Next Gen, Ross opened up about the struggles she faced early on as an entrepreneur trying to get Pattern off the ground and why she declined the offer to have the company be run by someone else.
Tracee On Past Struggles And Why She Chose To Run Her Company
During the discussion, the 50-year-old revealed that she is Pattern's "majority owner" because the company's overall mission to cater to those in the natural hair community was built from her "experiential knowledge."
"I'm a majority owner of my company. [Other celebrities with brands] aren't the founders of the company. Often, they join a company that exists," she said. "The mission [at Pattern] is born out of my experience. It's born out of my own experiential knowledge."
Further in the interview, Ross would add that she avoided partnering with an expert for Pattern because she felt she had gained enough knowledge experimenting with products in her bathroom.
"I didn't want to partner with an expert or a 'professional' because I felt—like so many—I had become my own best expert in my bathroom because the beauty industry was not catering to us," she stated.
Despite refusing to have a partner within her company, Ross found creative ways to build it. It includes paying a chemist with her own money to bring her visions of various products to life, and sending those samples to retail stores, ultimately leading to partnerships.
The final piece that helped Ross during her journey was receiving advice from business partners on ways to improve the brand, one of which came from Ulta Beauty CEO and Footlocker CEO Mary Dillon.
The black-ish star claimed that Dillon helped her realize how she could use her celebrity status and journey to promote Pattern, which she did. Because of that, Patten has now become a favorable haircare brand among many.
Tracee On How She Plans To Use Her Company To Create Opportunities For Others
Toward the end of the discussion, Ross disclosed how she plans to use the power of being Pattern's CEO to help others.
The High Note star explained that being an owner of a company has given her access to be around other CEOs interested in what appears to be becoming more profitable, and with that, she wants to expand that access to other people.
"I know that I have access to sit at a table with a CEO in a way that perhaps another founder doesn't. And when I do that, I make sure that those conversations are not only centered around Pattern," she said. "They're centered around creating and expanding the access for all of us."
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Feature image by Dimitrios Kambouris/Getty Images for The Webby Awards
I'm sure by now you've seen a crazy number of people pop up across your "For You" page or in a random YouTube ad doing ice baths, also known as cold plunges. You may be wondering why these people are intentionally sitting in a tub of water between 39 to 50 degrees. I know that's what you're thinking because for the past few years, every time I post about doing an ice bath, my comments and DMs get filled with questions.
Since April 12, 2023, I've been doing daily cold therapy at home in my plunge tub, and I want to share the personal benefits I've seen it have on my life as well as the science behind the process. If doing cold therapy is a goal of yours, keep reading for tips and resources for you to start your cold therapy journey.
The Physical Benefits of Ice Baths
I originally started doing ice baths in 2018 to reduce muscle soreness after an intense workout, but now I use them as a method to reduce inflammation in my knees and perform at a higher level during workouts. I recently had a double meniscus repair on my right knee, and daily ice baths have helped with my recovery process as well.
Since beginning cold therapy daily, I've seen an increase in my energy levels and improvement in my sleep patterns. Even though my workload has remained the same or slightly increased at times, I've been able to maintain my level of energy throughout the day without feeling completely depleted by the end of the night. Likewise, I used to have intense insomnia, but now I'm averaging 7-8 hours of sleep each night.
In addition to the direct benefits I've experienced in my physical health, science has shown that cold therapy can also boost your immune system, increase blood flow, reduce chronic pain, and boost your metabolism.
The Mental Benefits of Ice Baths
Since incorporating daily ice baths into my daily routine, I've noticed that when I get overwhelmed and feel stressed, I'm able to better manage my anxiety and control my nervous system. One method that is taught to novice ice bathers is utilizing your breath as you enter the cold water. This teaches you how to calm down your fight, flight or freeze response.
By understanding how to use my breath in stressful situations and practicing this usage daily, I'm able to implement this same practice when I feel anxiety or panic attacks coming on in my everyday life. Let's be clear: I still have anxiety, but I’m able to breathe through those moments and quickly move past them.
In addition, another benefit I've found is mental clarity and awareness. This is one of the top benefits I receive from ice baths. Learning how to direct my thoughts and focus with my breath, I find clarity even in stressful moments. Though I’ve been bombarded with a variety of tasks and obstacles daily, I’ve been able to navigate through with a clear mind. This also allows me to articulate my thoughts and emotions more clearly because I’m more aware of what I’m experiencing in real time.
Lastly, daily cold therapy teaches you discipline and commitment to yourself and your goals. It allows you to focus on one thing at a time and teaches you how to be present in the moment. It's also a daily reminder that you can do hard and uncomfortable things even when they seem impossible.
Resources
If you're interested in learning more about starting your own ice bath practice I'd suggest looking into these resources and following these experienced cold therapists.
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Featured image courtesy of Christa Janine